One technique to maximize your marketing effort is to repurpose existing content. A good way to do this is to turn a blog entry into social media content. The content......
I recently helped a client launch their social media presence as part of their first consumer product launch. The goals were to introduce the company and product to the marketplace......
When it comes to writing text for mobile devices, less is more. We live in a visual world and react more strongly to visual content than to text. The most......
The concept of selling is fundamental to successful nonprofit fundraising. The difference is that nonprofits sell ideas, not products. However; the sales concept and the human emotions involved are the......